A STUDY ON CUSTOMER SATISFACTION TOWARDS PINK TAXI SERVICES IN COIMBATORE CITY

Authors

  • Mrs. ANURADHA C.A C.A, Research Scholar In Commerce, Department Of Commerce, Dr. Sns raja Lakshmi collge Of Arts And Science, Coimbatore. Author

DOI:

Keywords:

Women chauffeurs, Safety transportation, feminine beloved the color of pink

Abstract

A car will be piloted by women and accepted only women customer. The managing director of Red taxi Mr.Peter Kirubakaran said an initiative to employ and empower large no of women chauffeurs. A Pink taxi was launched by the Egyptian business women Mrs. Reem Fawzi in Aug 2015. It is the first girl’s only transportation in Egypt. In India Bangalore Pink taxis are already a big hit. It is a society need for safer transportation. All countries women’s were feel better by using Pink taxi. The name chooses mostly all feminine beloved the color of pink. Pink taxi is a worldwide existing idea of women’s safer transportations.

References

[1] Dublin 15 May 2020 stated that “An onlinetaxi service market in India. Research and Market.com”.

[2] Net scribes 2020 stated “A market research report titled online taxi service market in India 2020”.

[3] GeetaKesavaraj, 2013, “A study on customer relationship management of call taxi organization in chennai”, International journal of world research, ISSN: 2347-937X,Vol-1,Issue-8.

[4] Dr.S.M.Yamun&R.Vijayalakshmi (2019) “A Progressive studies on Users Perception and Satisfaction towards Online Cab Service in Coimbatore”. International Journal for Research in Applied Science & Engineering Technology (IJRASET),Vol:7, Issue:4, ISSN 2321-9653, Pp:156.

[5] Dr.MonaBhalla, 2018, “An empirical study of the Indian taxi market”.

[6] ArunkumarDeshmukh, 2019, “A study on pricing strategy of cab aggregators”.

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Published

2021-12-30

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Articles

How to Cite

A STUDY ON CUSTOMER SATISFACTION TOWARDS PINK TAXI SERVICES IN COIMBATORE CITY. (2021). International Journal of Multidisciplinary Research and Explorer, 1(4), 34-39. https://ijmre.com/index.php/IJMRE/article/view/103